{"id":16341,"date":"2020-10-22T14:00:44","date_gmt":"2020-10-22T11:00:44","guid":{"rendered":"https:\/\/www.kaunokolegija.lt\/vf\/?p=16341"},"modified":"2020-10-22T15:14:37","modified_gmt":"2020-10-22T12:14:37","slug":"studentai-virtualiu-budu-semesi-ziniu-is-lomzos-marketingo-srities-mokslininkes","status":"publish","type":"post","link":"https:\/\/archyvas.kaunokolegija.lt\/vf\/studentai-virtualiu-budu-semesi-ziniu-is-lomzos-marketingo-srities-mokslininkes\/","title":{"rendered":"Studentai virtualiu b\u016bdu s\u0117m\u0117si \u017eini\u0173 i\u0161 Lom\u017eos marketingo srities mokslinink\u0117s"},"content":{"rendered":"<p>Spalio 19 d., pirmadien\u012f, Pardavim\u0173 ir marketingo studij\u0173 programos antrakursiai \u017eini\u0173 apie vartotojus \u0161iuolaikiniame marketinge s\u0117m\u0117si i\u0161 kviestin\u0117s u\u017esienio d\u0117stytojos. Paskait\u0105 nuotoliniu b\u016bdu ved\u0117 Lom\u017eos valstybin\u0117s kolegijos d\u0117stytoja Urszula Widelska (Lenkija). Bendradarbiavimas vyko pagal \u201eErasmus+\u201c main\u0173 program\u0105, \u012fsitraukiant \u012f modulio \u201eMarketingo valdymas\u201c komponent\u0119 \u201eVartotoj\u0173 elgsena\u201c.<\/p>\n<p><a href=\"https:\/\/archyvas.kaunokolegija.lt\/vf\/studentai-virtualiu-budu-semesi-ziniu-is-lomzos-marketingo-srities-mokslininkes\/urszula-w-1\/\" rel=\"attachment wp-att-16342\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-16342 alignleft\" src=\"https:\/\/i0.wp.com\/archyvas.kaunokolegija.lt\/kk_wp_content\/uploads\/sites\/10\/2020\/10\/Urszula-W-1.jpg?resize=200%2C300&#038;ssl=1\" alt=\"\" width=\"200\" height=\"300\" srcset=\"https:\/\/i0.wp.com\/archyvas.kaunokolegija.lt\/kk_wp_content\/uploads\/sites\/10\/2020\/10\/Urszula-W-1.jpg?resize=200%2C300&amp;ssl=1 200w, https:\/\/i0.wp.com\/archyvas.kaunokolegija.lt\/kk_wp_content\/uploads\/sites\/10\/2020\/10\/Urszula-W-1.jpg?resize=683%2C1024&amp;ssl=1 683w, https:\/\/i0.wp.com\/archyvas.kaunokolegija.lt\/kk_wp_content\/uploads\/sites\/10\/2020\/10\/Urszula-W-1.jpg?resize=768%2C1152&amp;ssl=1 768w, https:\/\/i0.wp.com\/archyvas.kaunokolegija.lt\/kk_wp_content\/uploads\/sites\/10\/2020\/10\/Urszula-W-1.jpg?resize=1024%2C1536&amp;ssl=1 1024w, https:\/\/i0.wp.com\/archyvas.kaunokolegija.lt\/kk_wp_content\/uploads\/sites\/10\/2020\/10\/Urszula-W-1.jpg?resize=1366%2C2048&amp;ssl=1 1366w, https:\/\/i0.wp.com\/archyvas.kaunokolegija.lt\/kk_wp_content\/uploads\/sites\/10\/2020\/10\/Urszula-W-1.jpg?w=1667&amp;ssl=1 1667w, https:\/\/i0.wp.com\/archyvas.kaunokolegija.lt\/kk_wp_content\/uploads\/sites\/10\/2020\/10\/Urszula-W-1.jpg?w=1280&amp;ssl=1 1280w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/><\/a>Dr.Urszula Widelska \u2013 mokslinio\u00a0\u017eurnalo \u201eJournal of Marketing and Market Studies\u201c redaktor\u0117. Jos mokslini\u0173 interes\u0173 sritis \u2013 marketingas ir mada, taip pat antrepreneryst\u0117.<\/p>\n<p>Kaip pasakoja Pardavim\u0173 ir marketingo student\u0173 paskait\u0105 moderuojanti d\u0117stytoja doc.dr. Laima Jesevi\u010di\u016bt\u0117-Ufartien\u0117, ry\u0161iai su kolege i\u0161 Lom\u017eos valstybin\u0117s kolegijos u\u017emegzti jau kur kas anks\u010diau ir nuolat palaikomi: kartu dalyvaujama konferencijose, rengiami moksliniai straipsniai, dar \u0161iais metais atliktas tyrimas apie student\u0173 po\u017ei\u016br\u012f \u012f antrepreneryst\u0119 ir inovacijas versle.<\/p>\n<p>Daugelio met\u0173 marketingo patirt\u012f versle sukaupusi d\u0117stytoja paskaitos metu dalijosi \u012f\u017evalgomis, apie tai, kokiu kampu \u017evelgti \u012f rink\u0105 bei vartotoj\u0105, norint j\u012f pritraukti ir i\u0161laikyti. Taip pat atskleid\u0117 prek\u0117s \u017eenkl\u0173 pasaulyje reitingavimo sistem\u0105 ir jos svarb\u0105.<\/p>\n<p>\u201eNuotolin\u0117 paskaita buvo ypa\u010d aktuali studentams nes i\u0161 esm\u0117s apjung\u0117 informacij\u0105 i\u0161 vis\u0173 modulio \u201eMarketingo valdymas\u201c komponen\u010di\u0173\u201c, \u2013 mokslini\u0173 main\u0173 partneryste d\u017eiaugiasi Verslo katedros d\u0117stytoja doc.dr. Laima Jesevi\u010di\u016bt\u0117-Ufartien\u0117.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Spalio 19 d., pirmadien\u012f, Pardavim\u0173 ir marketingo studij\u0173 programos antrakursiai \u017eini\u0173 apie vartotojus \u0161iuolaikiniame marketinge s\u0117m\u0117si i\u0161 kviestin\u0117s u\u017esienio d\u0117stytojos. Paskait\u0105 nuotoliniu b\u016bdu ved\u0117 Lom\u017eos valstybin\u0117s kolegijos d\u0117stytoja Urszula Widelska (Lenkija). Bendradarbiavimas vyko pagal \u201eErasmus+\u201c main\u0173 program\u0105, \u012fsitraukiant \u012f modulio \u201eMarketingo valdymas\u201c komponent\u0119 \u201eVartotoj\u0173 elgsena\u201c. Dr.Urszula Widelska \u2013 mokslinio\u00a0\u017eurnalo \u201eJournal of Marketing and Market Studies\u201c [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":16343,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-16341","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-naujienos"],"_links":{"self":[{"href":"https:\/\/archyvas.kaunokolegija.lt\/vf\/wp-json\/wp\/v2\/posts\/16341","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/archyvas.kaunokolegija.lt\/vf\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/archyvas.kaunokolegija.lt\/vf\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/archyvas.kaunokolegija.lt\/vf\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/archyvas.kaunokolegija.lt\/vf\/wp-json\/wp\/v2\/comments?post=16341"}],"version-history":[{"count":4,"href":"https:\/\/archyvas.kaunokolegija.lt\/vf\/wp-json\/wp\/v2\/posts\/16341\/revisions"}],"predecessor-version":[{"id":16347,"href":"https:\/\/archyvas.kaunokolegija.lt\/vf\/wp-json\/wp\/v2\/posts\/16341\/revisions\/16347"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/archyvas.kaunokolegija.lt\/vf\/wp-json\/wp\/v2\/media\/16343"}],"wp:attachment":[{"href":"https:\/\/archyvas.kaunokolegija.lt\/vf\/wp-json\/wp\/v2\/media?parent=16341"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/archyvas.kaunokolegija.lt\/vf\/wp-json\/wp\/v2\/categories?post=16341"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/archyvas.kaunokolegija.lt\/vf\/wp-json\/wp\/v2\/tags?post=16341"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}