{"id":3048,"date":"2018-10-23T15:45:55","date_gmt":"2018-10-23T12:45:55","guid":{"rendered":"https:\/\/www.kaunokolegija.lt\/tf\/?p=3048"},"modified":"2018-10-23T15:49:27","modified_gmt":"2018-10-23T12:49:27","slug":"su-reklamos-ir-grafiniu-technologiju-studentais-dalytasi-ziniomis-apie-vaizdines-reklamos-medziagas","status":"publish","type":"post","link":"https:\/\/archyvas.kaunokolegija.lt\/tf\/su-reklamos-ir-grafiniu-technologiju-studentais-dalytasi-ziniomis-apie-vaizdines-reklamos-medziagas\/","title":{"rendered":"Su reklamos ir grafini\u0173 technologij\u0173 studentais dalytasi \u017einiomis apie vaizdin\u0117s reklamos med\u017eiagas"},"content":{"rendered":"<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-3050\" src=\"https:\/\/i0.wp.com\/archyvas.kaunokolegija.lt\/kk_wp_content\/uploads\/sites\/7\/2018\/10\/VisCom-akademija-1.jpg?resize=267%2C400&#038;ssl=1\" alt=\"\" width=\"267\" height=\"400\" srcset=\"https:\/\/i0.wp.com\/archyvas.kaunokolegija.lt\/kk_wp_content\/uploads\/sites\/7\/2018\/10\/VisCom-akademija-1.jpg?resize=267%2C400&amp;ssl=1 267w, https:\/\/i0.wp.com\/archyvas.kaunokolegija.lt\/kk_wp_content\/uploads\/sites\/7\/2018\/10\/VisCom-akademija-1.jpg?resize=768%2C1152&amp;ssl=1 768w, https:\/\/i0.wp.com\/archyvas.kaunokolegija.lt\/kk_wp_content\/uploads\/sites\/7\/2018\/10\/VisCom-akademija-1.jpg?w=1280&amp;ssl=1 1280w, https:\/\/i0.wp.com\/archyvas.kaunokolegija.lt\/kk_wp_content\/uploads\/sites\/7\/2018\/10\/VisCom-akademija-1.jpg?w=1920&amp;ssl=1 1920w\" sizes=\"auto, (max-width: 267px) 100vw, 267px\" \/>Spalio 18 dien\u0105 Kauno kolegijoje lank\u0117si vienos did\u017eiausi\u0173 Lietuvoje didmenin\u0117s prekybos popieriumi, kartonu, vaizdin\u0117s reklamos bei pakavimo med\u017eiagomis \u012fmon\u0117s \u201eAntalis\u201c atstov\u0117s. \u201eVisCom akademijoje\u201c su reklamos ir grafini\u0173 technologij\u0173 studentais dalytasi \u017einiomis apie skirting\u0173 tip\u0173 spausdintuvus ir vaizdin\u0117s reklamos med\u017eiagas, tarp j\u0173 \u2013 apie nekenksmingus produktus, atitinkan\u010diais grie\u017etus aplinkosaugos reikalavimus.<\/p>\n<p>Studentai buvo supa\u017eindinti su \u012fvairi\u0173 tip\u0173 spausdintuvais \u2013 vandens, latekso, tirpiklio, UV pagrindu. Anot \u012fmon\u0117s atstovi\u0173, spausdintuv\u0105 renkamasi priklausomai nuo reklamos tipo: lauko reklamai gali netikti tai, kas tinka vidaus reklamai. Student\u0173 \u017eini\u0173 baga\u017eas papildytas informacija apie med\u017eiagas pla\u010diaformatei spaudai. Teorines \u017einias apie kiet\u0105sias ir lanks\u010di\u0105sias med\u017eiagas reklamos ir grafini\u0173 technologij\u0173 studentai \u012ftvirtino tas med\u017eiagas liesdami, lygindami. Studentai ypa\u010d dom\u0117josi spausdinimo med\u017eiag\u0173 tvarumu, paskirtimi.<\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-3049 alignright\" src=\"https:\/\/i0.wp.com\/archyvas.kaunokolegija.lt\/kk_wp_content\/uploads\/sites\/7\/2018\/10\/VisCom-akademija-3.jpg?resize=400%2C267&#038;ssl=1\" alt=\"\" width=\"400\" height=\"267\" srcset=\"https:\/\/i0.wp.com\/archyvas.kaunokolegija.lt\/kk_wp_content\/uploads\/sites\/7\/2018\/10\/VisCom-akademija-3.jpg?resize=400%2C267&amp;ssl=1 400w, https:\/\/i0.wp.com\/archyvas.kaunokolegija.lt\/kk_wp_content\/uploads\/sites\/7\/2018\/10\/VisCom-akademija-3.jpg?resize=768%2C512&amp;ssl=1 768w, https:\/\/i0.wp.com\/archyvas.kaunokolegija.lt\/kk_wp_content\/uploads\/sites\/7\/2018\/10\/VisCom-akademija-3.jpg?resize=600%2C400&amp;ssl=1 600w, https:\/\/i0.wp.com\/archyvas.kaunokolegija.lt\/kk_wp_content\/uploads\/sites\/7\/2018\/10\/VisCom-akademija-3.jpg?resize=300%2C200&amp;ssl=1 300w, https:\/\/i0.wp.com\/archyvas.kaunokolegija.lt\/kk_wp_content\/uploads\/sites\/7\/2018\/10\/VisCom-akademija-3.jpg?w=1280&amp;ssl=1 1280w, https:\/\/i0.wp.com\/archyvas.kaunokolegija.lt\/kk_wp_content\/uploads\/sites\/7\/2018\/10\/VisCom-akademija-3.jpg?w=1920&amp;ssl=1 1920w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/p>\n<p>\u201eVaizdinei reklamai naudojamos med\u017eiagos \u2013 tai viena i\u0161 priemoni\u0173, daranti poveik\u012f ne tik technologiniam originali\u0173 spalv\u0173 atk\u016brimui, bet ir vartotojo nuomonei apie prek\u0117s \u017eenkl\u0105 ar organizacij\u0105\u201c, \u2013 teigia d\u0117stytoja Gitana Ginevi\u010dien\u0117. Anot jos, med\u017eiaga, naudojama vaizdinei reklamai, turi b\u016bti pasirenkama apgalvotai, nes ji formuoja tam tikr\u0105 suvokim\u0105 apie reklamin\u0117je priemon\u0117je u\u017ekoduot\u0105 \u017einut\u0119. D\u0117stytoja teigia, kad i\u0161 \u0161ios paskaitos pasisemtos \u017einios studentams pad\u0117s atrasti projektams tinkamiausi\u0105 ir aplinkai nekenksming\u0105 reklamos gamybos id\u0117j\u0105.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Spalio 18 dien\u0105 Kauno kolegijoje lank\u0117si vienos did\u017eiausi\u0173 Lietuvoje didmenin\u0117s prekybos popieriumi, kartonu, vaizdin\u0117s reklamos bei pakavimo med\u017eiagomis \u012fmon\u0117s \u201eAntalis\u201c atstov\u0117s. \u201eVisCom akademijoje\u201c su reklamos ir grafini\u0173 technologij\u0173 studentais dalytasi \u017einiomis apie skirting\u0173 tip\u0173 spausdintuvus ir vaizdin\u0117s reklamos med\u017eiagas, tarp j\u0173 \u2013 apie nekenksmingus produktus, atitinkan\u010diais grie\u017etus aplinkosaugos reikalavimus. Studentai buvo supa\u017eindinti su \u012fvairi\u0173 tip\u0173 [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":3051,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3048","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-naujienos"],"_links":{"self":[{"href":"https:\/\/archyvas.kaunokolegija.lt\/tf\/wp-json\/wp\/v2\/posts\/3048","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/archyvas.kaunokolegija.lt\/tf\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/archyvas.kaunokolegija.lt\/tf\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/archyvas.kaunokolegija.lt\/tf\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/archyvas.kaunokolegija.lt\/tf\/wp-json\/wp\/v2\/comments?post=3048"}],"version-history":[{"count":4,"href":"https:\/\/archyvas.kaunokolegija.lt\/tf\/wp-json\/wp\/v2\/posts\/3048\/revisions"}],"predecessor-version":[{"id":3055,"href":"https:\/\/archyvas.kaunokolegija.lt\/tf\/wp-json\/wp\/v2\/posts\/3048\/revisions\/3055"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/archyvas.kaunokolegija.lt\/tf\/wp-json\/wp\/v2\/media\/3051"}],"wp:attachment":[{"href":"https:\/\/archyvas.kaunokolegija.lt\/tf\/wp-json\/wp\/v2\/media?parent=3048"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/archyvas.kaunokolegija.lt\/tf\/wp-json\/wp\/v2\/categories?post=3048"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/archyvas.kaunokolegija.lt\/tf\/wp-json\/wp\/v2\/tags?post=3048"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}